Case Study: Sonia Muller

How FMO Media Built Brand Authority and Drove Lead Generation for Sonia Muller's Legal Practice.

FMO Media partnered with immigration lawyer Sonia Muller to implement a holistic digital strategy. Our approach, centered on targeted video content and social media management, elevated her online presence and successfully generated new leads for her practice.

Client Background

Sonia Muller Immigration Law specializes in providing personalized and compassionate legal assistance for immigration cases. The practice focuses on helping clients navigate complex immigration processes efficiently and effectively.

Challenges & Objectives

• Objectives

  • Increase visibility across social media platforms
  • Establish Sonia Muller as a trusted authority in immigration law
  • Leverage Social Media to drive organic engagement and attract new clients
    
    

• Challenges

  • Limited brand visibility in a competitive legal market
  • Lack of consistency in content creation and social media presence
  • Low awareness of TikTok as a potential client engagement platform
  • In need of Spanish Speaking Content

Strategy & Execution

• Paid Media Optimization:

  • Launched targeted Brand Awareness ads to maximize lead generation and conversions
  • Developed custom landing pages for campaigns

• Video Content Creation:

  • Produced professional, engaging Short Form videos highlighting immigration processes and legal advice
  • Delivered branded visuals and short-form educational content
  
  

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