Case Study: Sonia Muller Immigration Law

From Low Visibility to TikTok Stardom: How Sonia Muller Turned Bilingual Content into Client Leads

Before working with FMO Media, Sonia Muller had a clear mission: make immigration law more accessible for everyday families. But with minimal social presence and a lack of Spanish-language content, she wasn’t reaching the audiences who needed her most. In just six months, we helped her become a recognizable name in Orlando’s immigration law space—on every major platform.

Location: Orlando, Florida

Client Background

Sonia Muller Immigration Law focuses on delivering compassionate legal assistance in both English and Spanish, helping clients navigate complex immigration processes with clarity and care.

Challenges & Objectives

• Objectives

  • Grow social visibility

  • Establish Sonia as a trusted expert

  • Create bilingual content to reach underserved audiences

  • Drive engagement that leads to consultations

• Challenges

  • Low visibility in a saturated legal market

  • No video presence on TikTok or Reels

  • Inconsistent content posting

  • No Spanish content strategy

Why FMO Media

Sonia chose us for our proven expertise in legal marketing, bilingual video production, and creative strategy. Our all-in-one support—from brand voice development to platform management—meant Sonia could focus on practicing law while we handled the rest.

Services Provided

• Package: Brand Builder

• Social Media Management: TikTok, Facebook, Instagram, LinkedIn, YouTube, GBP

• Video Strategy, Production, and Editing

• Unlimited branded graphics

Strategy & Execution

• Developed a dual-language video strategy

• Produced 168 short-form videos in English and Spanish

• Built consistent content cadence across five platforms

• Organic lead capture